Generating $78,000+ in Q1 Revenue via Local SEO & GLSAs
Client: Advanced Electrical Company Project Date: June 2026
$78,000+ Q1 Lead Revenue
22% GLSA Conversion
Top 3 MapPack Rankings
Challenge
Advanced Electrical Company, a local service business, needed immediate, trackable phone calls and job bookings. Organic search competition for local electricians was high, and they needed to maximize their visibility directly where searchers were making immediate hiring decisions.
Strategy
Dwight Digital launched an integrated local lead-generation campaign:
- Google Local Services Ads (GLSAs): Set up and optimized GLSA campaigns to show up at the very top of Google Search results. Managed reviews and targeting to ensure they won the Google Guaranteed badge.
- Local Map Pack Domination: Targeted local keywords (like “electrician near me”, “emergency electrical repair”) by optimizing their Google Business Profile and managing positive review velocity.
- High-Converting Call Funnels: Optimized click-to-call links and simple estimation requests to ensure mobile searchers could connect instantly.
Results
- Direct Revenue: Generated over $78,000 in tracked revenue in the first quarter of the year solely from leads driven by our campaigns.
- GLSA Conversion: Converted 22% of all ad clicks into phone calls and scheduled service bookings.
- Map Pack Rankings: Maintained a consistent Top 3 ranking in the local map packs across target service areas.